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Our Board of Directors
Our Board of Directors is made up of some of the key
strategic thinkers in the Web Analytics Industry. Their presence provides
us with the vision to assure our customers that we can present to them the industry-wide
trends for analytics they will need to keep ahead of the changing technology and environment. |
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Rand Schulman
Rand is considered by many a new marketing
and media pioneer and innovator. In 2005 he was named one of the Top
100 BtoB marketing executives by BtoB Magazine. He is regularly quoted
in the Wall Street Journal, Investors Business Daily,
Business Week, and The New York Times and in numerous
marketing & media publications, including AdWeek and Advertising Age.
He is a founder and past board member of the Web Analytics Association www.webanalyticsassociation.org.
In his twenty years as a high technology executive he is credited with
many transformational products and solutions; from the early
computer-based paint and draw systems on personal computers to creating
one of the first DTP products in 1986 at Island Graphics Corporation.
He founded and was CEO of Keylime Software (acquired by Yahoo), which is credited as one of
the first ASPs; headed product and strategy at WebTrends for several
years, and was the CMO of WebSideStory until 2007. He has led world
known brands at Software Publishing/Harvard Graphics, and built interactive
agencies at Vizicom. Rand is a partner at Rand Schulman Partners
(www.randsschulman.com) and is a
board advisor for new media companies. |
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Pelin Wood Thorogood
Throughout her career, Pelin Wood
Thorogood has been in the forefront of emerging technologies and trends.
During her more than 15 years as a high technology marketing executive,
Pelin has led the go-to-market strategy for WebSideStory's on-demand digital
marketing suite, extended Peregrine Systems' enterprise software business
into the web-based employee self service (ESS) category, and in the mid 90s,
launched one the very first mobile B2B applications designed for the Windows
CE platform.
Pelin is currently Managing Partner of Aegean Group, a
California-based strategic consulting firm, with a focus on digital media,
social networking, interactive marketing and web analytics companies. Most
recently, Pelin was the Senior Vice President of Marketing for WebSideStory
(acquired by Omniture), a leading provider of real-time, multi-channel
analytics solutions. Pelin holds Bachelor of Science in Operations
Research, Master of Environmental Engineering and Master of Business
Administration degrees, all from Cornell University.
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